Social media star “Mr Beast” has teamed with former NASA and Apple engineer, and fellow YouTuber Mark Rober to help tackle the challenge of plastic pollution.
How do you remove 30 million pounds (13,607,771 Kg) of plastic from the ocean?
The answer involves two social media stars joining forces and bringing people, charities and innovations together.
Jimmy Donaldson, better known by his YouTube alias “Mr Beast” shot to fame over the past three years by making videos where he regularly gives out large sums of money to people in need.
“They have decided to use their influence of over 100 million combined subscribers to remove plastic from the ocean.”
Recently, his SquidGame in real-life video, based on the hit Netflix show, saw 500 people compete for just under half a million US dollars and received 142 million views in just eight days - setting a new record.
Now, with fellow YouTuber and former NASA and Apple engineer Mark Rober, they have decided to use their influence of over 100 million combined subscribers to remove plastic from the ocean.
Teaming up with the charity, Ocean Conservancy, they have created the #TeamSeas clean-up project that will use the money raised from viewer donations and advertisement revenue on cleaning up our oceans, beaches and rivers.
So where did it start?
Back in October, both Mr Beast and Mark Rober challenged each other to see who could clean up more plastic in the Dominican Republic.
Mr Beast took on one of the world's most plastic polluted beaches, using 1,000 volunteers from the Ocean Conservancy to pick up 62,738 lbs of plastic and waste in four days.
Mark Rober on the other hand, had to clean up one of the world's most plastic polluted rivers all by himself, with the help of Boyan Slat, the Dutch inventor behind the Interceptor and founder of Ocean Cleanup.